Securing competitive edge
Recently we've been working with a number of organizations to help them to achieve strategic competitive edge by aligning business processes with innovations in technology. Starting with a SWOT analysis across seven dimensions of the business, we're typically able to help organizations to Reduce costs of operations Increase revenue , often with a gross margin in excess of 65% Lock in or protect their relationships with clients Increase barriers to entry into the market by competitors Of course, it's great to be able to do any one of these; but to do all four simultaneously is the source of a fantastic competitive edge! As Wired UK wrote, " the power of your friends' influence is going to transform how we spend. And that means marketing, as we know it, is on the way out. " Companies that do not position at the forefront of this trend will lose out. Find out more