Wednesday, April 22, 2009

To tweet, or not to tweet?

One interesting modern dilemma is what to do when a competitor starts to follow on Twitter, or subscribe to a blog?
  1. My first reaction was to be flattered that the competition would pay attention!
  2. Next, whilst it's tempting to feel threatened, any viewer of Top Chef knows, the secret to the sauce is not in the ingredients, but the way they're put together.
  3. Here, our values include open, honest transparency so we really have nothing to hide!
  4. Finally, there's one view that there's no such thing as competitors, just potential collaborators!